FIFA Global Series 21 ESports Launch

Wanting to create a truly global film during the toughest of COVID-19 lockdown conditions was a major challenge but one we relished and approached head-on.

Looking to utilise User Generated Content with a slick graphics treatment working with our partners at The Mill London, we created a fast-paced and dynamic film that takes us around the planet to see big names from the world of FIFA all preparing for the new season.

Directing via Zoom and sending video clips to show to talent for them to copy the action for the scene were the methods that led us over a three month period to creating this film that amassed over 8 million organic views and set the season off with a bang!

Client: EA Sports FIFA Global Series Esports
Director: Rauri Cantelo @ The Mill London
DOP: Founder Creative
VFX & Production: The Mill London